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Exploring the Savory Goodness of Nakatsu Chicken

Nakatsu Chicken, Restaurant branding, Nonfacture Birmingham Design Studio

When it comes to iconic culinary creations that combine impeccable flavours with a rich cultural history, Nakatsu Chicken undoubtedly shines as a top contender… Sorry Winner.. Hailing from the charming city of Nakatsu in Japan, this mouthwatering dish has captured the hearts and palates of food enthusiasts worldwide.


So after Nonfacture creative F&B restaurant branding roll out of the iconic Japanese noddle brand Yati and slurping up delicious, Japanese ramen noodles alongside sizzling plates of Japanese yakitori and teriyaki. We asked what next… and the studio favourite it had to Wagamama Nakatsu Chicken

So why is it best fried chicken in Japan?

Nakatsu Chicken’s story dates back to the Edo period in Japan, where it emerged as a local favourite. Nestled in the Oita Prefecture on the Kyushu island, Nakatsu city is renowned for its deep-rooted history and culinary traditions. Nakatsu Chicken’s popularity spread far and wide due to its unique blend of flavours and textures within the little karaage” snacks shops,  唐揚げ in Japan. At the heart of Nakatsu Chicken lies a harmonious fusion of carefully chosen ingredients. The star of the dish is undoubtedly the locally raised chicken, which is known for its tender meat and rich flavour. The use of traditional seasonings such as soy sauce, sake, mirin, ginger, and garlic brings out the essence of umami, creating a tantalizing taste that lingers on the taste buds.

A more than a labour of love, crafting Nakatsu Chicken is an art that requires meticulous attention to detail. The chicken is marinated in a delicate mixture of soy sauce, sake, and mirin, allowing the flavours to infuse and transform the meat into a succulent delight. The marinated chicken is then lightly coated with flour, giving it a crisp and golden exterior when fried to perfection. This double-frying technique results in a crunchy texture that contrasts beautifully with the juicy interior.


Nakatsu Chicken is not just a dish; it’s a celebration of Nakatsu’s rich cultural heritage.


The dish often takes centre stage during local festivals and gatherings, serving as a reminder of the city’s culinary legacy. Residents and visitors alike come together to enjoy this iconic delicacy, forging connections and treasuring shared experiences.

In recent years, Nakatsu Chicken has transcended its regional origins and gained recognition on the global culinary stage. Thanks to the Internet and the growing popularity of Japanese cuisine, food enthusiasts from around the world have become intrigued by the dish’s unique flavours and preparation techniques. Many restaurants, both in Japan and internationally, have added Nakatsu Chicken to their menus, offering a chance for people to savour its delightful taste no matter where they are.

Like any restaurant branding from the Awareness, Consideration, Intent to Decision, create the symphony of the brand and  Nakatsu Chicken isn’t just a dish; it’s a symphony of flavours, a testament to culinary craftsmanship, and a connection to the vibrant history of Nakatsu city. The careful selection of ingredients, the meticulous preparation, and the cultural significance it holds all contribute to its undeniable appeal. So whether you’re indulging in it at a local eatery in Nakatsu or trying your hand at making it at home, Nakatsu Chicken promises to be a delightful journey for your taste buds and a savoury exploration of Japanese cuisine’s finest offerings.


Credit Image santokuknives

nonfacture: birmingham creative brand design production agency in digbeth.
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